A title sequence is the text that comes up on the start of the film and in the opening scene. The words that come up is title of the film and also the names of the people that acted and that created the film.
2. What is the function of a Title Sequence?
The function of a title sequence is to show the audience who created the film like the director, make-up artist, costume designer and lots more also who all the actors are and who played what character.
3. Name three films featured in the A Brief History of the Art of the Title Sequence?
a) The Pink Panther
b) Saturday Night Fever
c) Singin' in the rain
4. Select a film Title Sequence shown in the A Brief History of the Art of the Title Sequence and discuss how the Title Sequence uses Typography Elements (text), Visual Imagery/Sound Elements and what kind of mood/feeling is created as a result?
The text is quite flashy and it is presented in a way that stands out because it appears word by word and is in the colour red also it is in time with the music. This shows it is upbeat because the music in the background has got a beat to it and this makes the opening sequence more exciting.
5. What does the use of Typography Elements (text), Visual Imagery/Sound Elements in the chosen film Title Sequence suggest about the theme/content of the film?
Saturday night fever is shown by a medium shot on John Travolta's face whilst he is walking and it has a city in the background then it tilts down his body to his feet and that's when the words 'Saturday Night Fever' appear. It shows the film is quite musical because it is set in the city and he is quite relaxed walking around seeing all the sights and music is in the background. The text is quite flashy and it is presented in a way that stands out.
6. Select another film Title Sequence shown in the A Brief History of the Art of the Title Sequence and discuss how the Title Sequence uses Typography Elements (text), Visual Imagery/Sound Elements and what kind of mood/feeling is created as a result?
The pink panther opening scene the music creates a mysterious feeling in the audience because it is quite happy and unexpected. The background is black and only shows the inspector and the pink panther so it makes the audience think because it doesn't give anyone any hints on what's to happen. It also shows off the two characters and their personalities by the inspector doing lots of clumsy things and the pink panther hiding from him.
7. What does the use of Typography Elements (text), Visual Imagery/Sound Elements in the chosen film Title Sequence suggest about the theme/content of the film?
By the opening of the film it looks like it is going to by pretty clumsy because the pink panther almost gets squashed by all the letters so it shows that bad things are going to happen that we don't even know about. The sound is very mysterious, jumpy and unexpected so it shows that the film is going to be similar to this.
8. Name of 1st chosen Film Title Sequence created by Richard Morrison: Use of Typography Elements (text): Use of Visual Imagery/Sound Elements: Mood/feeling:
Batman-The typography was black and yellow this is good because it is the traditional batman colours. The text was yellow and the background was dark. The sound was very eerie which gave the scary impression and gave the audience no idea of what the scene was going to withhold.
9. What does the use of Typography Elements (text), Visual Imagery/Sound Elements in the chosen film Title Sequence suggest about the theme/content of the film?
The background was really black and dark so you couldn't see what was going on which made the audience think that the theme of the film was going to be scary and mysterious. The music also gives the impression of a scary theme because it is loud at times and very dramatic.
10. What does Richard Morrison explain about the Film Title Sequence?
Richard Morrison said "I did not know Tim before so I had to pitch for the project. We just had to make sure what we were about. I sat with him for a few minutes, and then just walked around the set of Gotham city. And that was it, really. I clearly remember I sat back in the car and all of a sudden, I knew it. I knew it had to be something about the classic Batman comic logo. I thought, ‘What if we think of that in a 360ยบ move? How about if it’s in landscape? How about I make it something you can move around, so you don’t quite know what it is?’ So that was the idea and then I just invented the world around it. Nobody did anything like it before so that’s why it probably retained its timeless feel."
11. Does Richard Morrison feel the Film Title Sequence was successful, why or why not?
Yes he thinks it is successful because he wanted to do a 360 degree move over the landscape which was quite hard to do and he did not know how to do it so it would give the impression that the audience would not know what it is so then it would make the audience feel scared as they do not know where they are.
12. What does the use of Typography Elements (text), Visual
Imagery/Sound Elements in the chosen film Title Sequence suggest about the
theme/content of the film?
Sweeny Todd- the text is in the colour red to represent blood of the victims he murdered. Some of the text is also is white so it makes it stand out more in contrast to the black smoke and street. The sound is very loud, scary and eerie this is to help cover up the sound of the screams of the people being killed. Also it is to make it more dramatic because people are constantly dying.
13. What does Richard Morrison explain about the Film Title Sequence?
Richard Morrison said "This industry is very specific and if you do a good job then you tend to be remembered by directors and producers. What I enjoyed most was coming up with the whole idea. I did not have to pitch to Tim but I turned this project into an internal pitch at th1ng. And so, a few days later, I had a room full of some truly outstanding creative work. I took it all to Tim and he just spread the pieces all over the floor and spent around a day or two looking through them. And then he just said: I really like this narrative piece (mine) and those coloured frames (Shay Hamias, director).
Animating blood and its movement became the most crucial and challenging element of the sequence. We had to build special platforms within which we imitated blood movement and filmed it. And we had to give it this comical feel, which worked really well. That was a dream project. We would love to work on something similar."
14. Does Richard Morrison feel the Film Title Sequence was successful, why or why not?
Yes because he enjoyed coming up with the idea because he had to build a special platform for the animated blood and this worked really well so he enjoyed doing the project.
Sweeny Todd- the text is in the colour red to represent blood of the victims he murdered. Some of the text is also is white so it makes it stand out more in contrast to the black smoke and street. The sound is very loud, scary and eerie this is to help cover up the sound of the screams of the people being killed. Also it is to make it more dramatic because people are constantly dying.
13. What does Richard Morrison explain about the Film Title Sequence?
Richard Morrison said "This industry is very specific and if you do a good job then you tend to be remembered by directors and producers. What I enjoyed most was coming up with the whole idea. I did not have to pitch to Tim but I turned this project into an internal pitch at th1ng. And so, a few days later, I had a room full of some truly outstanding creative work. I took it all to Tim and he just spread the pieces all over the floor and spent around a day or two looking through them. And then he just said: I really like this narrative piece (mine) and those coloured frames (Shay Hamias, director).
Animating blood and its movement became the most crucial and challenging element of the sequence. We had to build special platforms within which we imitated blood movement and filmed it. And we had to give it this comical feel, which worked really well. That was a dream project. We would love to work on something similar."
14. Does Richard Morrison feel the Film Title Sequence was successful, why or why not?
Yes because he enjoyed coming up with the idea because he had to build a special platform for the animated blood and this worked really well so he enjoyed doing the project.